The project

Imanigold is an independent pop band & community organizing collective based in Harlem, New York City. With an expanding social media presence and preparation for a new album release comes a need for an updated website capable of offering a smooth experience to viewers to explore the variety of content released by Imanigold. In addition, the client wanted to launch their new logo and brand system with this website re-design.

Bold colors, gorgeous imagery, and a call to action are staples of the IMANIGOLD website:

Blog post icons mimic vintage polaroid photos adorned with a vibey, brand-aligned pattern.
mobile site
THE BLOG: Informed perspectives on social justice and self-love to support community organizing efforts.
The MERCH page [powered by Shopify) allows viewers to browse the IMANIGOLD shop.
The vintage polaroid theme [but make it punk] continues on the merch page.
Product page.